Ecommerce & Content Specialist

Varsity Headwear is a Norwegian brand founded in 2023 by the brothers, Seb and Alex. We specialize in premium baseball caps that offer a blend of impeccable style and craftsmanship. We’re a fast growing company, driven by our mission to become the leading international brand for high quality caps. Together with our global web presence, we are also retailing in three high end locations (Oslo, St Tropez, and our newest addition, Cannes, with more to come).

As we continue to expand our online and retail offering, we are enhancing our Ecommerce team with a dedicated Ecommerce & Content Specialist to support unifying our marketing and ecommerce efforts, ensuring a seamless, engaging, and effective online experience.

We are seeking a proactive and creative Ecommerce & Content Specialist to oversee the management and enhancement of our ecommerce website. This role requires strategic content coordination, user experience optimization, and adeptness in using analytics to drive decisions and performance. The ideal candidate will operate at the intersection of brand storytelling and ecommerce, ensuring our website reflects our brand ethos while maximizing sales opportunities.

Key Responsibilities

• Website Management: Oversee the daily operation of our ecommerce site, ensuring stock levels are optimized, product information is current and engaging, SEO optimized, and aligned with our brand standards.
• Content coordination and curation: Develop content and product launch strategies that align with marketing and ecommerce goals, manage content schedules and ensure timely publication.
• User Experience (UX) and merchandising: Enhance site navigation, product presentation, and content quality to improve customer experience, product discoverability and conversion.
• Analytics and reporting: Analyze website performance metrics to identify trends, adjust strategies, and report insights to the ecommerce team to drive business objectives.
• Operational support: Collaborate with web development and fulfillment teams to ensure smooth operations, from customer entry points to post customer support.
• Systems support: Operate and build on ecommerce platforms and content systems, ensuring they are optimized for operating within a growing business.

Who are we looking for?

• Proven experience (minimum 2 years) in ecommerce management, analytics, digital marketing, or a related field.
• Strong understanding of ecommerce, SEO, web analytics tools (e.g., Google Analytics), CRM (Klaviyo) and ecommerce system management.
• Excellent communication and collaboration skills, able to work effectively with cross-functional teams including marketing and customer support.
• Creative and analytical thinker with the ability to manage multiple projects, meet deadlines, and a desire to learn/specialize.
• Customer first mindset, and service levels that reflect this.
• Bachelor’s degree in Marketing, Business, IT, or related field preferred.

What’s in it for you?

• A challenging and exciting job in a hard working and social team with a proven track record.
• A manager that will support your personal and professional development and listen to your feedback and ideas.
• Modern, newly built headless tech stack, including Centra (Ecommerce), Storyblok (CMS), Klaviyo (CRM), Brightpearl (ERP) with a PaaS connector layer.
• Opportunities for personal and professional growth in your areas of responsibility and interest.
• Participate in building an international specialist brand, giving you unique experience and interesting challenges.
• Be part of a flat internal structure where you can contribute and challenge the company’s strategy.
• International team with english as the main working language 
• Modern offices, centrally located in Majorstua, Oslo. 
• Flexible start date, but ideally as soon as possible.
• Competitive terms.

How to Apply

Please submit your CV and a cover letter explaining why you are the perfect fit for Varsity Headwear and this position. Include examples of previous work or projects that are relevant to this role, particularly those involving operational support and IT systems.